During the COVID 19 pandemic, multiple research laboratories expanded their services to include private COVID-19 testing. One virology laboratory that historically specialised in conducting tests for research purposes now had the equipment and excess capacity to perform COVID-19 testing for travel purposes. The laboratory approached MDconsultants to assist it with developing business relationships with existing travel clinics in Ontario.
The virology laboratory was having challenges forming partnerships with travel clinics in Ontario as it did not have prior expertise in clinical testing. During the initial phases of the pandemic, there were already fewer requisitions from outpatient clinics to their established partner laboratories due to a transition to virtual care. This made it difficult for a new laboratory to enter the market as many clinics established pledges of solidarity with their longstanding laboratory partners.
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